NUDE PROJECT x PLAYBOY

BACK & BIGGER THAN EVER

To give them a voice, Hefner had to fight against everything. They tried to put him in jail for publishing obscene material or unjustly linking him to a drug trafficking network. It wasn't a walk of roses like some might think.. Esquire denied him a five-dollar raise and his wife broke his heart. His response to it was to gather the little savings he had and to create PLAYBOY, one of the largest empires that has ever existed. The first Lifestyle brand in the world!
We are filled with excitement to be able to honor the playboy legacy for the second time and for them to give us the opportunity to reinterpret this Icon with the values Nude Project holds in the 21st century.