Gardening Club

In a world where screens grow faster than plants, we’ve forgotten the basics: getting our hands dirty, waiting for something to bloom, and celebrating the simple.
Gardening Club is an invitation to slow down the endless scroll and return to what’s real. To swap notifications for seeds, anxiety for patience, noise for silence.
This collection is inspired by the calm of a garden, the smell of wet soil, and the beauty of what grows slowly. It’s a tribute to life without hurry, to the small rituals that make us feel part of something bigger than ourselves.
It’s not just clothing, it’s a way to carry the idea that even in a fast-paced world, you can always choose to put your feet on the grass and breathe.

Gardening Club is more than a campaign, it’s a reminder that green always wins.

Photographer: Pepe Herreros